Monday, April 11, 2011

Marketing Your Student Media

Gandhi’s Grandson Brings Message Of Peace To Fort Worth « CBS Dallas / Fort Worth If you follow this link, you'll see that The Rambler's photo editor, Meisa Keivani Najafabadi, is credited with taking this photo and so is The Rambler. That's branding folks. Not only did Meisa take wonderful photos for The Rambler, she also had her photo used by local professional media. Way to go! And she thought far enough ahead to mention The Rambler. Excellent! Journalists, this is the kind of marketing you need to do for yourself and your media outlets. Wouldn't it wonderful if someone comes up to Meisa at the First Amendment Awards banquet on Friday and says, 'I saw your Ghandi photo online. Would love to see some of your other stuff too.' Sounds like the beginning of a career.